We are dealing here with partnership that corporations do with producers in order to create short videos that may do a lot of buzz on the internet. These videos are funny, entertaining and are able to make a lot of traffic !
This you tube video for instance has been seen 7517214 since September (in less than 3 months !!). It's true that Youtube con siders that you have seen a only if it appears on your page : even if haven't watched it You Tube will say that you have seen it ! It is not exactly accurate on YouTube, but it is on Dailymotion and it still can be on other video sharing website. That is to say : even if the technology is not perfect on Youtube this tool remains a good one !
This advertainment video is very useful because we can read how many poeple saw the video, and have access to their feeling and thought thanks to their posts on the page. This communication Tool will certainly spread itself in the futur years.
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